Building a Business That Works With Real Life

Turn your ideas into income—without sacrificing family time. Parent-Powered Profit is a dynamic, confidence-building workshop designed for parents who dream of launching a business but need a roadmap that actually fits the demands of parenthood.

Through clear, practical guidance, this class helps parents transform their passions into purposeful, profitable ventures. You’ll learn how to define your business idea, build a brand, create systems that save time, market effectively, manage finances, and grow sustainably—all while juggling kids, schedules, and everyday chaos.

More than a business class, Parent-Powered Profit gives you the tools to balance ambition with real-life responsibilities. Discover how to prioritize what matters, simplify what doesn’t, and build a business you’re proud of—one that supports your family instead of competing with it.

This is your moment to grow, create, and step into entrepreneurship with confidence. Because when parents lead, families thrive.

Instructor: Deu Almeida | Click to read biography

Upcoming Session: January 10 - March 14

Day & Time: Saturday, 9:00AM - 10:50AM

In-Person Cost: $500 (10 seats — includes free childcare!)

Online Option: $400

Week 1 — Discovering Your Entrepreneurial Identity

• What kind of business fits your lifestyle, strengths, and parent schedule

• Identifying passions, skills, and profitable ideas

• Understanding different business models for busy parents

• Creating your “Why Statement” as a parent-entrepreneur

Week 2 — Clarifying Your Business Idea

• Narrowing down your idea with real-world validation

• Defining your target customer

• Conducting simple parent-friendly market research

• Crafting a clear problem/solution statement

Week 3 — Brand Basics: Building a Business With Personality

• Naming, branding, and messaging that fit your mission

• Creating credibility as a new entrepreneur

• Visual identity basics (logo, colors, tone)

• Storytelling as a parent-led brand

Week 4 — Smart Time Management for Parent-Founders

• Finding your “entrepreneurial hours” as a parent

• Creating systems, routines, and boundaries

• Productivity hacks for parents

• How to build a business in nap times, early mornings, and pockets of time

Week 5 — Product, Service & Offer Development

• Designing a simple first offer

• Packaging and pricing your product or service

• Creating value without overworking

• Testing your offer with low-cost, low-stress methods

Week 6 — Marketing Made Simple

• Marketing strategies that work for parents

• Building an online presence without burnout

• Social media basics & content batching

• Building trust and connection with your audience

Week 7 — Sales Confidence for Parents

• How to sell without feeling pushy

• Simple sales scripts and conversations

• Turning inquiries into paying customers

• Using parent-friendly platforms (DMs, email, text, community groups)

Week 8 — Money, Budgets & Business Finances

• Setting up business accounts, budgets, and tools

• Understanding taxes, expenses, and basic bookkeeping

• Pricing confidently

• Managing money with family needs in mind

Week 9 — Support Systems & Delegation

• Why you can’t and shouldn’t do it all

• Outsourcing tasks affordably

• Enlisting family support without guilt

• Building a network of mentors, partners, and mom/dad entrepreneurs

Week 10 — Launch Plan & Long-Term Growth

• Creating a realistic 90-day launch plan

• Designing a 12-month growth outline

• Balancing ambition and family life sustainably

• Celebration, reflection, and next steps